There have been a number of blogs written about two events that just took place in Wine Country of northern California. One event was the Wine Industry Technology Symposium (WITS) in mid-July in Napa. The most recent event was the 2009 Wine Bloggers Conference in San Francisco and the surrounding area wine towns. I will freely admit that I was at neither and I am basing my response upon articles that I have read and from talking to people who were there.
All the experts from Rob McMillian (of Silicon Valley Bank), to Paul Mabray (VinTank), to John Corcoran (ThinkWineMarketing) have been preaching similar messages but the parishioners (wineries) have not been hearing the sermons!
In a blog written last week from the Wine Bloggers Conference you could sense one author’s frustration in trying to reach winery personnel (searched but can’t find the link again). I have run across (and read) dozens upon dozens of blogs written to coach or help wine industry people…yet I think it is all for naught.
I do understand that when you are trying to build the levee and your ankles are wet it awful hard to listen to the people who are suggesting a better way to fill the sandbags.
I have had many wonderful comments left for me on the blogs that I have written including many from winery personnel but not from the decision makers. Maybe it’s just time to ask one more question and then shut up and listen.
How can we help you?