Michael Wangbickler
  • Male
  • Sonoma, CA
  • United States
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Michael Wangbickler's Friends

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Michael Wangbickler's Groups

Michael Wangbickler's Discussions

Caveman Wines

Through the Bunghole

If you follow this blog at all (and there isn’t much reason since I haven’t updated it in nearly a year), you’ll be wondering where I’ve been. Frankly, this blog just kept dropping on my priorities list. Family, friends, work, and teaching have all pulled my attention away from here. The bad news is that [...]

Media lineup set for DLW 2011: Missouri

DLW 2011: Missouri will feature some of the top media names in Missouri and regional wine when it begins April 2 at the Doubletree Westport in suburban St. Louis. National media heavyweights like Dave McIntyre of the Washington Post and Lisa Hall of Wine Business Monthly will attend. So will Doug Frost, the godfather of [...]

I’m an Edumacator

Over the past two months, I’ve been teaching wine classes for the San Francisco-based wine school, Discover Wine & Spirits. The school offers classes for the very beginner to the advanced. Wine and Spirits Education Trust (WSET) – the school offers both the Level 2 Intermediate and Level 3 Advanced courses for the Wine and [...]

Delicious Indeed

On Friday, February 18th, my wife and I attended the 5th annual Dark and Delicious Wine & Food event at Rock Wall Wine Company in Alameda, California. Hosted by the Petite Sirah advocacy group, P.S. I Love You, and organized by the lovely Jo Diaz, the event was a dream for every lover of Durif [...]

Thousands flock to ZAP Fest for just one thing: Their fill of zinfandel

Reprinted from the St. Helena Star: Zinfandel had its day in the spotlight as thousands converged on Fort Mason Center in San Francisco for the Zinfandel Advocates and Producers (ZAP) Grand Tasting on Saturday, Jan. 29. For 20 years, zin fanatics from far and wide have made an annual pilgrimage to taste this archetypal California [...]

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Latest Activity

Michael Wangbickler and George Houck are now friends
Oct 5, 2010
Michael Wangbickler added a discussion to the group Wine Marketing & PR

Academy of Wine Communications

In addition to moderating this group, I also run a professional organization of wine PR and marketing professionals-- The Academy of Wine Communications. We will be holding a reception at the Culinary Institute of America @ Greystone in St. Helena in a week, June 30th. I hope you can attend. More info on the website at academyofwine.org.
Jun 23, 2009
Michael Wangbickler commented on WineAndHospitalityNetwork's group Wine Marketing & PR
"Thanks Margie. Hate spam!"
Jun 23, 2009
Jay Archibald replied to Michael Wangbickler's discussion Murphy-Goode promotion in the group Wine Marketing & PR
"First off, hello! This is my first post to the group. The Murphy-Goode employment campaign is an amazing viral campaign in and of itself. It has generated so much press and chatter for them, the job is turning out to be more of a contest prize than…"
Jun 7, 2009
Michael Wangbickler added a discussion to the group Wine Marketing & PR

Murphy-Goode promotion

Hi all,I'm sure by now you've all heard about the Murphy-Goode "A Really Goode Job" campaign. I've been following various conversations about the blogosphere regarding it. What do people here think? Any members of this group apply?MikeSee More
Jun 4, 2009
Larry Chandler replied to Michael Wangbickler's discussion How has your job changed? in the group Wine Marketing & PR
"I hope your clients don't read this; they'll be wanting a refund from the times you didn't give them the most bang-for-the-buck! :-) I'm offering more free advice, answering questions without charging them, checking over their…"
Mar 23, 2009
Michael Wangbickler added a discussion to the group Wine Marketing & PR

How has your job changed?

In this time of the economic downturn, how has your Marketing or PR job changed? What are you doing differently? What tactics have you left by the wayside and which ones have you picked up?I, for one, have reset my thinking to make sure that every hour and every dollar I spend on my clients is gettiing them the most bang-for-the-buck. What about you?See More
Mar 23, 2009

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Balzac Communications
PR Account Manager
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Comment Wall (1 comment)

At 11:52am on July 28, 2008, Margie Tosch said…

I gotta say - I love your name! Welcome to the network! Since you are local to Sonoma, I hope you are joining us for the Bottle Shock Industry Party on August 14t. Check it out on the home page or the events section.

You might want to join the wine industry marketing/pr group as well!

- Margie

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