Clay Gordon
  • Larchmont, NY
  • United States
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Profile Information

Relationship Status:
Married
I am interested in:
Business Networking, Food & Wine Pairing, Gaining Professional Knowledge
Industry
Consulting, Events/Event Planning, Food & Beverage Manufacturing
Your Segment/Department
Event Planning, Management, Marketing/PR, Operations
Company or School/Institute
pureorigin
Title:
President
Other interests:
international travel, ethical cacao farming practices
Company Website:
http://www.thechocolatelife.com/
Blog Website:
http://www.thechocolatelife.com/

Allow Me To Introduce Myself ...

My name is Clay Gordon and I am the creator and moderator of TheChocolateLife.com - an online community for chocophiles and aspiring chocophiles.

I started writing about chocolate professionally in 2001 at chocophile.com, and my first book on chocolate, Discover Chocolate, was published by Gotham Books (Penguin) in 2007. Discover Chocolate was a finalist in the 2008 IACP Cookbook Awards.

Discover Chocolate includes a chapter on pairing chocolate and wines and other adult beverages, and I have given pairing lectures and tasting classes to the NYC chapter of Les Dames d'Escoffier and at NYU's School of Continuing and Professional Studies organized with the help of the James Beard Foundation.

I am available as a speaker on chocolate/wine/beer/cheese pairings, and consult on PR/Marketing and Business Development to chocolatiers and chocolate makers. If you are in the wine business and are interested in developing related products with chocolate, give me a shout.

Clay Gordon's Blog

Sophisticated Pairings - Beyond Dark Chocolate and Red Wine

For many years I have been struggling with how to make (real) money doing chocolate tastings.



From my experience (and from my discussions with dozens of other people who are also trying to figure this out), the value perception for a chocolate tasting is not the same as for wine, for example. People who would be more than willing to pay $100 to attend a wine tasting have real problems spending even $20 for a chocolate tasting or pairing - even when the chocolates being sampled are… Continue

Posted on October 28, 2009 at 6:52am

Comment Wall (2 comments)

At 12:19pm on April 23, 2009, Mutineer Magazine said…
Hey Clay,

You should check us out. I had wanted to integrate chocolate into our magazine for a while through editorial content and advertising. We cover all things beverage, but i would like to introduce some complementary products into our publication. I think that you might have some interesting insight and ideas for doing so.
At 3:05pm on April 23, 2009, Margie Tosch said…
Hi Clay,

Welcome and thanks for joining. Thanks for the connect, your chocolate site looks great. Too bad you are not closer, we'd love to have you at one of our events. Of course we'd also like to take our events on the road, so maybe a NY event is in the future.

Anyway we can collaborate for mutual benefit?

-Margie

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